posts tagged * startups

Don’t be an idiot...listen to your customer


Every now and again I come across a startup or smaller company that has a cool product to sell. They have slick websites with eCommerce capabilities, social tie-ins, lots of rich content, along with a support tab. I usually go to their support section first: I want to see what type of experience they are offering their customers.

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Trade Shows Are for Suckers (not startups)


For as long as I can remember trade shows have been a part of doing business for most industries in the U.S. Each year, there are literally thousands of industry focused trade shows for businesses focused on franchising, farming, dental care, pets, automotive dealerships, mobile apps, flooring, and even adult entertainment. There’s even a trade show for trade show folks!

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